Cantu Curl Activator Cream is a rich hair styling product with a superfood formula that defines, hydrates and volumizes curls. Specifically designed for curls, coils and waves, this hair cream enhances your natural curl pattern and lets you unleash your authentic, real hair. Why you need it: Cantu Curl Activator Cream is crafted with a unique formula that works to define curls, tame frizz and hydrate hair. Unleash healthy curls, stronger hair and full volume with this powerful cream that lets you get the fullest out of your hair. Add definition while keeping curls soft and frizz-free as you scrunch and style your hair with superfoods including avocado oil, shea butter, olive oil, mango seed butter and aloe. Avocado oil is rich in minerals and vitamins that promote moisture retention, boost shine and prevent breakage. Shea butter moisturises hair fibres while protecting each strand and scalp from environmental aggressors. Olive Oil adds shine, softness and body to...