Hugo Extreme Cologne by Hugo Boss 75 ml Eau De Parfum Spray for Men. Hugo extreme cologne by hugo boss, hugo extreme eau de parfum brings the classic men's cologne to the next level with a unique and modern spin. It is a burst of masculinity and energizing freshness for the genuine man who wants to live life on his terms. Launched in 2016, the cologne is classified as an aromatic green fragrance. It sets new boundaries as it unfolds with a signature freshness in an explosive touch of green apple. The heart travels on new sensations such as geranium, lavender and sage, a blend that sets the stylish masculine character of the fragrance. The foundation brings together fir resin and cedar, adding to the virility to the aroma. Since 1923 when hugo ferdinand boss launched the german fashion house brand hugo boss, it has been synonymous with fashionable men's apparel. It is still the industry leader in manufacturing high-quality menswear and accessories. The first fragrance of the design house was launched in 1993, and quickly became a global fragrance market