'Enhance natural curls with the Philip Kingsley Curl Activator Curl Defining Gel, a medium hold cream-gel that adds shine and definition to your hair without feeling heavy or sticky.' - Hannah, Escentual Beauty Team.   Why You'll Love The Philip Kingsley Curl Activator: Easy-to-use, separating gel for a long-lasting curls. Lightweight non-sticky formula. Leaves hair feeling soft and natural. Brush-out formula for added style control. Free from parabens, SLS and sulphates .   What You Need To Know: The non-sticky or crispy formula of the Philip Kingsley Curl Activator Gel helps to define your natural curly texture, holding your curls in a defined look for longer thanks to the copolymers working to improve curl retention. The gel adds shine and softness. Once you want to change up your hair pattern or style, just brush through your locks to remove the gel.   Why It's Escentual: Getting your curls to sit just as you want them to has never been so easy as with the Philip Kingsley Curl Activator Gel. The Curl Defining Gel separates hair curls and holds them in place, boosting your natural shine without feeling crispy or greasy at all. If you want to change your hair or curls, the Curl Defining Gel has a brush-out formula so you can remove it without having to wash your hair to give you total style control. If you have wavy hair, use the Curl Activator Curl Defining Gel to encourage your curls to form while those with natural full-curls can manage your locks into place.   The Best Way To Use It: Use your fingers to apply the gel throughout damp hair, using as much as needed to get an even coating. Dry your hair with a diffuser or leave it to air dry; your curls will rise and form. If you want to enhance further and define your curls, crunch one pump of gel into your dry hair from the bottom up. To remove the gel, use a brush.   The Sustainable Side: Philip Kingsley bottles and tubes are created from either sugarcane bioplastic, made from a fully renewable origin, or post-consumer recycled plastic (PCR) created from single-use plastic that would otherwise end up in landfills. Philip Kingsley's innovative and eco-friendly packaging designs reduce landfill waste, plastic pollution and their overall pollution, greenhouse gas emissions and resources.   Eco-friendly packaging. Cruelty-free. Free from parabens, SLS and sulphates.