【Fire TV】Get right to your good stuff. Fire TV brings everything together in one place. Sit back, relax, and enjoy your favourites from Netflix, Prime Video, YouTube, Apple TV+, Disney+, Spotify, Freely and more. Can’t decide what to watch? Get personalised recommendations or simply ask Alexa to find new content. 【4K HDR】Enhanced contrast, colours and details. The latest standard for 4K UHD content is High Dynamic Range. It expands the range of both contrast and colours significantly . HDR reproduces accurately light and dark shades with precise colours and dazzling detail images. 【Alexa Built in】Say it, Alexa will play it. No more endless scrolling. Simply press the Alexa button and use your voice to discover new content, adjust the volume, change channels, or even control your smart home devices. 【Dolby Vision】Brighter brights, deeper darks and a wider range of colours. Dolby Vision is a powerful cinema technology that transforms your TV experience. It brings entertainment to life with dramatic imaging, incredible brightness, colour, contrast, detail and dimensionality. 【Dolby Atmos】Immersive, moving audio flows all around you. Sound has never sounded this good. Feel a deeper connection to the stories and music you love with sound that moves all around you with breathkaing realism.